"The best investment our company has made on analytics" - Benzapp, Bob Martin
8 Graphic Design Trends 2023 What's cool in graphic design is always changing is always evolving. Especially now, keeping in sync with all of the rapid technological and social shifts. This means if you want to stay relevant to your audience, you need to stay informed...
With the new version of Google Analytics 4 (also known as GA4), the way that you report and view your data is now made easier! In today's video, we will show you how you can set up your conversion goals. Need help with your analytics setup? 👉 Reach out to us for a...
In today's Lunch & Learn video, we will talk about the things that you need to know about the new Google Analytics 4, released in October 2020. We will cover many topics that will help make it easier for you to get to know and set up Google Analytics 4 with Google...
In today’s Lunch and Learn video, let’s talk about the recent massive update that Google announced in October 2020. We will explore and look closely at all the interesting new features Google Analytics 4 has to offer versus Universal Analytics. Unsure how to set up...
In today's Lunch & Learn video, we explore the new convenient tool that will help you to track your event data in the new Google Analytics 4 (GA4) dashboard. You’ll learn how to setup your tracking to observe behavioral events coming through your websites in GA4,...
The world today is more digital because of the Coronavirus. Most of us are now working from home, purchasing most of our products online and even experiencing entertainment and social connections digitally because of social distancing. What are the implications of all...
It’s common for brand marketers to overlook mobile website optimization. You might prioritize your advertising strategy over optimizing your mobile web speed, for example.But, what if you knew that you had the opportunity to increase revenue by up to 10% with only a...
E-commerce has become an essential part of modern business, and tracking and analyzing online sales data is crucial for success. Google Analytics is a powerful tool for monitoring website traffic and user behavior, but its basic e-commerce reporting features may not...
Conversion rates are a critical metric for businesses that want to succeed in the digital age. Whether you're selling products online, generating leads, or promoting your brand, your conversion rate is a measure of how effective your website and marketing campaigns...
As a business owner or marketer, one of your primary goals is likely to increase conversion rates. Conversion rates represent the percentage of website visitors who complete a desired action, such as making a purchase, signing up for a newsletter, or filling out a...
Improving your conversion rates can make or break your business. After all, you could have a groundbreaking product or service, but if you're unable to convince potential customers to take action, all your hard work will be for nothing. As a savvy business owner,...
Looking to increase your profits? If so, you'll want to consider conversion rate optimization (CRO). This powerful strategy involves optimizing your website and marketing materials to improve user experience and encourage more purchases. By implementing CRO tactics,...
