TIPS & TOOLS

4 Steps To A Successful AB Test

4 Steps To A Successful AB Test

Did you know that a CRO expert can easily pinpoint 50 to 150 problems on a website or mobile app? You can't attempt to fix all your problems at once, so how should you prioritize? If you want to convert more customers and increase sales, the answer lies in AB testing,...

What Makes a Really Good App

What Makes a Really Good App

In this episode of Digital Dames; martech podcast Conversion Path we are talking about the features of what makes a good app, both from a user design perspective, and more importantly, from a data and analytics perspective.   Listen in to learn about: Analytics...

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Shopify Conversion Tips with Elevar CEO Brad Redding

Shopify Conversion Tips with Elevar CEO Brad Redding

In this episode we have our first podcast guest… we’re excited to welcome Founder & CEO of Elevar, Brad Redding. Brad has specialized in eCommerce and analytics since 2008 when he launched his first SaaS company that was a marketplace matching shoppers and...

4 Steps To A Successful AB Test

4 Steps To A Successful AB Test

Did you know that a CRO expert can easily pinpoint 50 to 150 problems on a website or mobile app? You can't attempt to fix all your problems at once, so how should you prioritize? If you want to convert more customers and increase sales, the answer lies in AB testing,...

Five Essential Components of your CRO Data Strategy

Five Essential Components of your CRO Data Strategy

The cornerstone to any successful CRO program is having the right data strategy, but what does that look like? In this episode we are talking about what your data strategy should look like, covering the five essential components you need for success. At Digital Dames,...

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