"The best investment our company has made on analytics" - Benzapp, Bob Martin

Increase qualified leads to your website via paid search

“We spent half of our budget and got the same amount of leads, but better-qualified with a higher closing ratio.”

Erin Ronstadt, Ronstadt Law
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Our profit focused Google Ads experts have helped 100s of companies turn wasteful ad spend into sustained profitability.

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Real world case study for OPR Disability Law.

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Soup to Nuts Google Ads Management

Human-centric day to day Google Ads management with a sophisticated helping of high-level automation. Our experience with hundreds of individual Google AdWords accounts has given us the time to perfect our craft.

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Our Approach to Google Ads Management

Human-centric day to day Google Ads management with a sophisticated helping of high-level automation. Our experience with hundreds of individual Google AdWords accounts has given us the time to perfect our craft.

Research & Discovery

You talk, we listen. We want to learn as much about your business as possible, including the intricacies of your target audience, your profit margins, and the lifetime value of your customers.

Competitive Research

We come to the table with a healthy respect for the competition. Not only do we take the time to really understand your industry and who the different players are, we also use industry-leading software to research and analyze the digital advertising footprint of your competitor campaigns.

Complete Account Analysis

The most valuable asset available to us is your historical account data. We’ll parse through this vast amount of data in search of valuable trends that will guide our strategy. Google Ads management without a deep historical and competitive analysis is simply not doing the job right.

Strategy & Campaign Build

We take all of our research and analysis and translate it into an effective PPC strategy. With unrivaled attention to detail, we’ll construct campaigns that maximize profitability and are enabled to scale.

Optimize Grow Repeat

As your Google Ads campaign performance data rolls in, we will make changes and pivot where necessary. We’ll bring a proactive approach as we A/B split test new ideas and seek new opportunities for growth. Every client that comes to us for ads management can see enormous improvements in their ROI if their campaigns were thoughtfully and analytically optimized.

43% savings in ad spend, 45% savings in cost per lead, 24% increase on landing page conversion rate

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CLIENT TESTIMONIALS

“The Digital Dames are extremely accountable and data-driven in their approach and continually exceed my expectations.”
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Beyond a “set-it and forget it” approach

Google Ads (PPC advertising, which also includes Bing Ads) is the most profitable and popular form of online advertising. It’s also complex, ever-changing and time consuming.

We’ve assembled an in-house team of industry experts who have the Google Ads and Bing Ads management skills and expertise to manage complex PPC campaigns.

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Free Google Ads Audit

Get personalized recommendations for better ROI on Google Ads

Complete the form below and we will coordinate with you to get access to your Google Ads account for audit.

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Schedule a Free Strategy Session

Together let’s review your current Google Ads goals and challenges, and map out a game plan for growth.

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Google Ads FAQS

How does Google Ads generate responsive search ads?

Google Ads generates responsive search ads by using algorithms to create ads from the text, headlines, and images that you provide. The algorithms analyze the material you provide and automatically generate several variations of the ad, each of which is tailored to different user search queries. The ads are then tested against each other to determine which performs better with the target audience. The best-performing ads are then served to users who search for related keywords.

Which is a best practice for optimizing a landing page for Google Ads?

A best practice for optimizing a landing page for Google Ads is to ensure that the page is optimized for mobile devices. Additionally, the page should be concise and have a clear call-to-action, and the content should be relevant to the ad. Additionally, the page should load quickly and have a low bounce rate. Lastly, the page should be designed to be user-friendly and easy to navigate.

Which is a benefit of advertising online with Google Ads?

A benefit of advertising online with Google Ads is that it allows you to reach a large and targeted audience quickly and cost-effectively. Additionally, it provides detailed analytics and reporting, so you can track the performance of your campaigns and measure the return on investment.

How much are you charged for a click on your Google Ads ad?

The cost per click (CPC) for a Google Ads ad varies based on the industry, keywords, and competition. Generally, the CPC can range from a few cents to several dollars.

How does Google Ads work?

Google Ads works by allowing advertisers to create ads that appear on Google’s search engine results page (SERP) and other Google properties. Advertisers can target their ads to specific audiences using demographics and interests, as well as other criteria. When someone searches for a term that matches the criteria of an advertiser’s ad, their ad will appear on the SERP. If a user clicks on the ad, they are taken to the advertiser’s website, and the advertiser pays Google for the click.

How much do Google Ads cost?

Google Ads can cost anywhere from a few cents to several dollars per click. The cost of Google Ads is determined by a combination of factors, including the competitiveness of the keywords you’re bidding on, your quality score, and the maximum cost-per-click (CPC) bid you set.

How can Google Ads help you advance your business goals?

Google Ads can help you achieve your business goals by allowing you to reach a larger audience and generate more leads. You can use Google Ads to target potential customers who are searching for products and services like yours. You can also use the platform to create ads for specific products and services, helping to drive interest in your business. Additionally, you can use Google Ads to measure the success of your campaigns and adjust your tactics as needed.

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